Dimanche 18 Juin @ VIPress.net

Edutainment toys: $5.5 billion by 2010 ?

Consumer >Semiconductors>World>Market studies
18/06/2006 15:30:38 :


Add a new portable, multimedia application to the ranks of growth opportunities for the semiconductor industry: Edutainment toys, says In-Stat. The opportunity includes LCDs, MCUs, Flash and various specialty devices. "The explosion in the edutainment toy segment is taking place as Moore's Law has enabled an impressive amount of processing power to be placed in the hands of vendors of consumer education devices," said Stephanie Ethier, In-Stat analyst. According to the high-tech market research firm, the worldwide market for edutainment toys reached $1.7 billion in 2005, and this figure is projected to hit $5.5 billion by 2010. In-Stat believes that a typical edutainment product will have an overall BOM of approximately $60 in 2006. The lion's share of the BOM will be made up by LCDs, MCUs, Flash, and various specialty devices.



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